4 Feb
2025
What is Qualitative UX Research? A Comprehensive Guide
“Good design begins with a deep understanding of the user.” This quote from Don Norman perfectly encapsulates the essence of qualitative UX research. It’s a method that delves into the
3 Feb
2025
Qualitative vs. Quantitative UX Research: A Complete Guide to Improving User Experience
Imagine you’re tasked with improving the checkout process for an e-commerce website. Users are adding items to their carts but abandoning them at the payment stage. What’s going wrong? Should
22 Oct
2024
Figma New Ui3 and My Experience
In August, I received access to Figma UI-3 for beta testing on my secondary account. After spending some time exploring the new interface, I encountered several challenges, particularly when trying